The fact of the matter is, smartphones have connected more people to the internet and social media. What does this mean for your small business? This means that your marketing plan needs to be based around where your target market is spending their time, smartphones.
It is critical to have a professional internet image. Have you googled your company name recently? Have you compared your web page to that of your leading competitors? You may notice a major discrepancy. So this is what you need to do.
1) Straighten up your “Home Base”
Create a website you are truly proud of. In this day and age, your website is truly the face of your business. Do not settle for a non-professional blog. Developing an exceptional website will change the perception of your business and help you seem bigger than you really are. Invest in getting a professionally done logo. Make sure…
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